|
We believe that every business owner deserves to understand the fundamentals of how marketing actually works. More than that, We believe that a small business owner NEEDS to understand marketing if they're going to be able to take control of their business's growth. Without understanding, marketing is a cost - or worse, a gamble.
Every day we see the difference when a business owner can make calm, confident marketing decisions about their business. This doesn't mean they have to do all the marketing themselves! Most of the business owners we work with don't, and as they grow it's impossible. However, if you want someone to generate sales results then you need to be able to check their capability, brief them effectively, and know they are doing the job you are paying them to do. Without understanding marketing yourself, you are surrendering control of your business to someone else. Marketing is never "finished" because there are always improvements that can be made. Ros Conkie's Marketing Academy provides you with the knowledge, tools and processes to kickstart your marketing and systematically improve it. The Marketing Machine Programme also provides tailored training so that you can confidently build and implement a long-term marketing strategy within your business. ProgrammesFind out more about the programmes that'll kick-start your marketing and scale your profits
|
"Ros immediately got to the real issue and incisively analysed what the problem was. Would I recommend her? Yes. Unqualified." "Ros has helped our business grow more than we ever imagined. |
My core values
Trust and honesty
I've long given up trying to be someone I'm not. I learnt long ago that pretending everything’s great all the time serves no one. And it's important to me that my clients are open and honest about their reality too. I believe in building meaningful relationships with my clients so that I can help them work out what’s really holding their business back.
Respect and authenticity
For myself, my clients and my clients’ customers. I wouldn’t write a marketing plan that I didn’t feel comfortable showing to the customer it’s aimed at. I'm not interested in working with people who want to sell people stuff that they don't need. I work with companies that deliver real value to their customers; that sell things that they know will improve their customers' lives.
Growth
Growth is essential to success, both for a business and for every individual. If we as individuals stop learning and growing then we stagnate and fail to achieve success in life. Likewise, a business has to grow to enable its employees to grow, and to continue to deliver value to its customers.
Fun
Don’t misunderstand me, I take my work very seriously. But I don’t take myself seriously. Life’s too short, so let’s all find joy wherever we can.
Community and support
Running a business can be isolating at times. My vision is to build a community of business owners, all striving to continually improve their marketing and support fellow business owners in achieving their goals.
I've long given up trying to be someone I'm not. I learnt long ago that pretending everything’s great all the time serves no one. And it's important to me that my clients are open and honest about their reality too. I believe in building meaningful relationships with my clients so that I can help them work out what’s really holding their business back.
Respect and authenticity
For myself, my clients and my clients’ customers. I wouldn’t write a marketing plan that I didn’t feel comfortable showing to the customer it’s aimed at. I'm not interested in working with people who want to sell people stuff that they don't need. I work with companies that deliver real value to their customers; that sell things that they know will improve their customers' lives.
Growth
Growth is essential to success, both for a business and for every individual. If we as individuals stop learning and growing then we stagnate and fail to achieve success in life. Likewise, a business has to grow to enable its employees to grow, and to continue to deliver value to its customers.
Fun
Don’t misunderstand me, I take my work very seriously. But I don’t take myself seriously. Life’s too short, so let’s all find joy wherever we can.
Community and support
Running a business can be isolating at times. My vision is to build a community of business owners, all striving to continually improve their marketing and support fellow business owners in achieving their goals.
About Ros Conkie and the team
Based in Portishead, North Somerset, Ros has been working in marketing and business development since 2004, both in-house and externally as an independent consultant.
She studied Mechanical Engineering at the University of Bristol, and on graduation began to realise she was much better suited to business development and marketing than engineering. Ros worked as a Marketing and Business Development Manager and Product Manager in a number of small businesses in technical industries including robotics, aerospace, defence and medical devices.
She studied Mechanical Engineering at the University of Bristol, and on graduation began to realise she was much better suited to business development and marketing than engineering. Ros worked as a Marketing and Business Development Manager and Product Manager in a number of small businesses in technical industries including robotics, aerospace, defence and medical devices.
|
Having an engineering background meant that she was able to work between sales and design to make sure that all product developments and improvements effectively met the customers' needs.
Since then, Ros has trained with world-class, award-winning marketers and business psychologists to become a Chartered Marketer with the CIM and an expert in marketing strategy with a strong reputation and proven track record. Ros has worked independently as a consultant, trainer and coach since 2012, working with small businesses in a wide variety of sectors to grow and meet their business objectives. |
|
Ros is supported by Junior Consultant Katie Evans. Katie has been working closely with Ros since 2021, starting as a Digital Marketing Apprentice. She's been on a steep learning curve, picking up new marketing skills, software and expertise every day. Katie leads our content and social media marketing activity, making sure everything we post is the high quality our clients expect.
Katie's a gifted copywriter and content creator, and loves supporting Academy clients with their marketing content. But she's no soft-touch! She has the almost-impossible job of making sure Ros stays on track with her marketing plan, and also helps our clients maintain momentum by keeping them accountable. Everyone needs a Katie in their team. |
|
Get involved
Join the conversation and start learning how to improve your marketing in The Marketing Works Facebook group.
Or find out about our programmes that will kick-start your marketing and scale your profits.
Or find out about our programmes that will kick-start your marketing and scale your profits.
|
|
|
|
What is marketing strategy?
If you're not sure what I mean by "strategic marketing" then start here with this blog. In it I explain exactly how I do what I do. If it sounds like something your business would benefit from but you need some help to do it, drop me a line.
