Ask any marketer, and they’ll tell you at length how powerful a good testimonial can be for your business. But getting testimonials is not always easy. Asking a customer to email you a quote often results in a short and artificial recommendation which falls flat in the ears of your customer.
So how do you get good testimonials? I’ve tried a number of different ways and I've posted about my favourite three on LinkedIn here:
What are your favourite ways of getting good testimonials? Do you have any particularly good questions you like to ask that illicit a testimonial-worthy answer? Let me know in the comments below.
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