Over the last decade, social media has transformed the way businesses market themselves online. Social media can be a powerful element of an organisation's marketing. But it can also prove to be a huge drain on resources if it isn't done right.
I've collected up a few of my favourite blogs on the topic to help you successfully navigate the world of social media marketing.
If you’ve ever advertised on Facebook, you’ll know that there are an awful lot of options when it comes to choosing your audience. “Retargeting” means choosing your audience based on their previous internet activity either:
So how does LinkedIn work and where is the value in it? If you’re new to LinkedIn, or if you’ve registered but not really done anything on it, then imagine everything on LinkedIn as like being at a business networking event...
Read the full article on the KMS Marketing blog here:
Are you on LinkedIn? Do you find it useful? What do you use it for? I'd love to hear from you so let me know by email, via LinkedIn, or add your comments below.
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