Demystifying marketing
"Ros immediately got to the real issue and incisively analysed what the problem was. She taught us how to look at the market and decide which bits to go for.” EP Morris and Company Ltd (EPM) has been a successful leader in its field for over 25 years, supplying software and accountancy services to bus operators. Their exceptional reputation in their industry has been built upon delivering quality products and services to its customers.
However, when Ros first met them, their marketing was not communicating their extensive expertise and capability as well as it could. Read more... |
Clarity in Messaging
"We knew that we needed the half-day strategy session but we hadn't realised just how much we needed it. The marketing messages we created brought everything together into a clear, easy to understand story that we could communicate through the [crowdfunding] campaign." No More Taboo hired Ros to give them some strategic advice and support before and during their 2017 crowdfunding campaign. As a result, they reached their funding target on day 11 of the 28 day campaign and exceeded their goal by 15%.
Read more... |
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