"The most useful business exercise I've ever done... Every business should try this."
Gildas Jones, MD of DialaGeek IT Support & Consultancy, speaking about the Touchpoint Leaks Assessment
This is an end-to-end review of your marketing activities, mapping out your buyer's path to purchase and identifying where your marketing is lacking. The result is a prioritised action plan with identified quick wins that will step up your profits.
If you need something specifically tailored to your business, give me a ring to discuss the different options available.
Not ready for a full plan? Perhaps start with a 2-hour Sounding Board Session first.
"Ros has been excellent to work with because she knows what she’s talking about. She doesn’t let anyone settle too much. She’s always pushing us to keep improving. It is not comfortable but it was necessary and it’s worked really well."
Edward Morris, Founder and Managing Director of EP Morris and Company Ltd.
Free Guide: "Customer persona checklist"
I often find businesses think they know who their ideal buyer is, but when we start to drill down and talk about out exactly the kind of people we want to target, we discover that there are a lot of unanswered questions.
So I've written this checklist explaining exactly how to create an effective Customer Persona.